EFFICIENCY: Go Paperless

If your business involves signing contracts, then go paperless.

The 2 best solutions on the market are DocuSign and EchoSign.

1.  If you use SalesForce.com, then go with DocuSign as it automatically integrates.

2.  Otherwise use EchoSign.

These programs digitalize contracts and allow for recipients to sign electronically.  The signatures are just as legally binding as a signature in ink pen on paper.

By digitally transforming your contracts the sales cycle is shortened.  The following steps are eliminated:

1.  Printing the document.

2.  Finding a pen to sign.

3.  Scanning / faxing.

4.  Pulling up the recipients contact information.

5.  Sending file.

Voila!  Shortened sales cycles = ease on prospective clients = increased conversions rates.


Rich Gorman is an internet entrepreneur. His primary focuses are on direct response offers and SaaS models. When not working Rich enjoys spending time with his family.